Anthropic's Cowork launch wiped $285 billion off global markets in a single day. Investors coined a new term: "SaaSpocalypse."

Not because of a new chatbot. Because Cowork turns Claude from a chat window into something that reads your files, organizes your folders, drafts your documents, and runs multi-step workflows you used to delegate to a team.

Today we're fixing that.

This newsletter breaks down Skills and Cowork together. No technical background needed. If you've ever written a checklist, you have everything you need.

Claude Opus 4.6: The Game Changer

Quick note before we start.

Claude Opus 4.6 launched this week. The context window jumped to 1M tokens.

That means Claude can now: → Read an entire book in one go → Process your whole codebase at once → Hold conversations that don’t cut off halfway through

For months, Claude’s small context window was its biggest weakness. Conversations got cut short. Documents got lost. Every other frontier model handled more.

That’s gone now.

What still lets it down:

  1. The API is still expensive

  2. Gemini handles images and video better

But for strategic thinking, long-form writing, deep research, and coding? Nothing touches it right now.

For everything in this newsletter, Opus 4.6 is the model to use. Select it in the model dropdown (Pro/Max only).

Skills require a Pro, Max, Team, or Enterprise plan. Team and Enterprise users: your admin must enable Skills first in organization settings.

Set Up Claude Properly First

Before building Skills, turn on these three settings. They make everything work better.

1. Memory (Settings > Personalization > Enable Memory)

Not on by default.

Once enabled, Claude remembers preferences across all chats.
Add custom instructions in “User Preferences.”
Works with Projects too.

2. Extended Thinking (Enable in settings or per-message)

Claude reasons step-by-step before answering. You see the thinking in grey text. Uses more tokens but way better accuracy.

3. Projects (For long-running work)

Organize work by client, research topic, or content series. Upload files as persistent context. Add Project Instructions (like Skills but project-specific). All chats in the project share context.

Memory works across Projects. Your preferences follow you everywhere.

What a Skill Is (and Isn’t)

Think about training a new employee.

Day 1, you explain how to write your reports.
Day 2, you explain it again.
Day 3, same thing.

By week two, you’re exhausted.

Now imagine you wrote everything down once. Your new hire reads it, follows it, delivers the work exactly how you want. Every time.

A Claude Skill is that written guide.

You create it once. Claude follows it from that point forward.

The difference between a Skill and a prompt: a prompt disappears when the conversation ends. A Skill persists. It lives in your account, ready to activate whenever the task matches.

Skills also load smarter. Claude reads the name and description first, then pulls in the full instructions only when needed. Your context window stays clean. Your tokens go further.

Three things Skills do:

  1. Package your workflows. Monthly reports, client emails, content briefs. Write the process once, use it forever.

  2. Add specialized knowledge. Your templates, your tone, your rules. The difference between a generic assistant and one that sounds like your team.

  3. Stack with built-in abilities. Your lead qualification Skill works alongside Claude’s Excel Skill. One prompt scores 20 prospects, color-codes by priority, and exports a spreadsheet. Two Skills. One prompt. Output ready to send.

Skills follow an open standard.

This means you can build in the web app. Use in Claude Code or Cowork. Share across your team. You’re building an asset, not a prompt that dies when the chat ends.

How to Build Your First Skill - No code required.

Open a new Claude chat and type: “I want to create a Skill for writing weekly client updates.”

Claude asks about your process. You answer naturally. It generates the Skill file automatically. You review it, select “Copy to your skills”, done.

The workflow:

  1. Start a new Claude conversation

  2. Describe the task you want to systematize

  3. Share examples of good output

  4. Claude builds the Skill file

  5. Select “Copy to your skills”

  6. Test it in a new conversation

The thing that makes the biggest difference

Feed Claude real examples.

“Write a client email” produces a generic Skill. Pasting in three actual client emails you’ve sent, with notes on what makes them good, produces a Skill that sounds like you.

If you already have a conversation where Claude nailed the output.

Type : "Create a skill to remember this."

Claude saves your preferences automatically. One sentence turns a good conversation into a permanent Skill.

Shortcut: Use the skill-creator skill

Claude has a built-in skill for building skills. Type:

“Use the skill-creator skill to help me build a skill for [your use case]”

It walks you through use case definition, generates the frontmatter, writes the instructions, and validates the output.

“Next, I will cover CoWork and Plugins the right way.”

Before you go make sure to ⭐ star this email or add it to your Primary tab in Gmail so you don’t miss the next update.

Keep Reading